Producing Tires Responsibly with Soybean Oil

Goodyear Soybean oil tire

Goodyear will always focus on making high-performance tires. But in a world of dwindling resources, we also consider how to produce them responsibly. Optimization of materials The optimization of materials is one of the key elements of our innovation approach. Therefore we carefully evaluate the raw materials we use and constantly look into more sustainable alternatives. Revolutionary bio-materials, such […]

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Driving Under Severe Winter Conditions

Goodyear winter tires

If you’re not a big fan of driving on winter roads, the latest generation of winter tires might make you change your mind. Why winter tires? The latest winter tires are more fuel efficient, make less noise and offer even more superior grip than ever before. Follow Goodyear’s team as they walk you through the winter tire development process. On top […]

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